What makes wine add such a touch of sophistication to just about anybody? Is it the jewel-like color or the fancy glasses we drink it from? Is it because it represents special occasions for many of us? Is it because we associate it with formal events and celebrations? Maybe it is because we don’t really understand wine very well and feel that those who do have a little extra touch of sophistication about them.
Language
The language of wine gives us wine drinkers the image of sophistication. Often those who do not drink wine are not familiar with wine terminology like tannin, body, acidity, oak, fruitiness, legs and aromas. Wine lovers often debate the different types of wine, the right or wrong way to serve it, whether to decant or not and the flavors and aromas detected in it. They also discuss where wines are from, good years versus bad ones and so much more. It definitely can lead non-wine drinkers to think that we are more sophisticated than the norm. It can also make people think we’re a little pompous!
Reputation
Wine is, by and large, the drink of choice for many special events and for celebrations. Therefore people have come to associate it with people enjoying themselves. When you add wine to just about any occasion, suddenly things are more joyous and people feel like it is a special event. Wine’s reputation makes it sound like a sophisticated choice to drink, unless of course it comes in a box!
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